UK Banned Julia Roberts’ Lancome Ad For Too Much Photoshop – Retouchers Beware

Image from photozz.com

An UK advertising industry watchdog, Advertising Standards Authority, has banned Julia Roberts and Christy Turlington’s latest makeup advertisement, citing that too much touch-up was done via Photoshop and that the end result being misleading to the public consumer.  LOL, retouchers beware.

According to NYDailyNews, “complaints about the ads were brought to the authority’s attention by Parliament member Jo Swinson, who said the images put pressure on women and young girls trying to look like celebrities. Swinson told the BBC she was pleased with the authority’s decision to get rid of them.

“This ruling demonstrates that the advertising regulator is acknowledging the dishonest and misleading nature of excessive retouching,” she said.

“Pictures of flawless skin and super-slim bodies are all around, but they don’t reflect reality,” she added”.

What are your thoughts? leave a comment here.

Source – photozz.com, NYDailyNews

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